Since 1989 we have been selling, trading, and repairing guitars here on MIlwaukee's East Side, and we actually enjoy what we do. Now we bring to you our combined experience and knowlege in all matters guitar. About once a month we meet and talk about guitar stuff. Pictured here from left to right is Alex Ballard, Wade Starck, and Dan Hinz. We all do repairs and sales, and now we all yak it up on camera.

Ultimately, we are a retail business and we do mention products that we carry on the podcast, but we don't limit ourselves to pumping our own stock. This podcast is not a commercial. We will cover any cool thing we can get our hands on, and we're just going to have fun with it. We promise to keep it light and informative. If you like playing, tweaking, and shopping for guitars and guitar periphenalia, this is the podcast for you.